Cellphone and smartphone users have a love-hate relationship with mobile apps. While they love the functionality and enhanced user experience they bring to the table, clearly many hate the perceived privacy intrusions, suggests a newly released report from the Pew Internet & American Life Project.
More than half -- 54 percent -- of app users surveyed decided against installing a cellphone app when they discovered how much personal information they would need to share in order to use it. Thirty percent uninstalled an app that was already on their cellphone because they learned it was collecting personal information that they didn't wish to share.
Many cellphone users take additional steps to protect the personal data on their mobile devices, including backing up photos, contacts and other files -- tasks performed by 41 percent of those surveyed. Some 32 percent have cleared the browsing or search histories on their phone, and 19 percent have turned off the location-tracking feature due to privacy concerns.
Finally, 12 percent of cell owners say that another person has accessed their phone's contents in a way that made them feel that their privacy had been invaded.
A Pew spokesperson was not immediately available to provide further details.......
Source : ecommercetimes
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